Clarence Hilliard, [Timothy Carey], is a frustrated insurance salesman who feels strangled by a dull life and a company that clings to a harsh “scrape and screw” policy. When he’s dismissed, he confesses to his wife, Edna Hilliard [Betty Rowland], that he longs for something bigger than the ordinary—a shot at political influence and, in his most ambitious fantasy, immortality. Edna’s attention drifts, and life with their daughter Betty Hilliard [Gail Griffin], their son, and Clarence’s friend Alonzo [Gil Barreto] lumbers on in a quiet, uneasy rhythm.
Clarence begins to test his limits, speaking to his horse and confiding in Alonzo about a wild plan to redefine humanity. He teaches himself to play the guitar after a rockabilly concert sparks a new sense of purpose. With Alonzo’s encouragement, he electrifies audiences by proposing a startling idea: a common person can become superhuman and live forever, thereby becoming God. As he grows bolder, Clarence proclaims himself God Hilliard and launches a religious-political movement called the Eternal Man’s Party. In the room where the followers gather, the group debates targets for their hatred, but God Hilliard reframes the rhetoric to a supposed “non-discriminatory basis,” a twist that helps him attract a wider, increasingly reverent crowd.
The cult’s money needs feed a darker hunger: God Hilliard seduces elderly widows to drain their life savings to fund his ascent. Alonzo, meanwhile, crafts a visual persona for God Hilliard—using false facial hair, a soul patch, and stagecraft to project a divine image. A band forms around the act, and a rockabilly performance becomes a ritual moment, punctuated by a provocative, spoken refrain of “take my hand.” A moment of excess—relaxed with a snake after a show—sparks a backlash from followers who feel betrayed by a man who rails at authority while tolerating no rivals. The crowd’s fury erupts into a riot; they topple cars and smash property, crying out, “We want God.”
One ex-follower, who has sacrificed family for the faith, confronts the consequences of that choice—a meltdown that leaves him estranged from his loved ones. God Hilliard responds with chilling indifference, even handing the man a gun and urging him toward suicide. Into this maelstrom, a bicyclist informs Betty that her father is in danger, but she refuses to see what’s unfolding, clinging to denial.
Edna and God Hilliard clash when he demands that no one should sit atop the hierarchy but himself, a demand that drives a wedge between him and Edna. Betty returns home to a father who has become unrecognizable, and Edna confronts him about indoctrinating their children. When his mother, Grace De Carolis, arrives, she condemns the blasphemy of his self-styled deity, giving the audience a human counterpoint to his grandiose myth.
As God Hilliard’s public profile climbs, a political manager helps chart a national campaign. He’s urged to abandon the guitar in favor of a political threat, while the party’s machinery tries to polish his message. He begins a nationwide tour and a series of seductions, including relationships with several women and, troublingly, a minor. The whirlwind of appearances, speeches, and media attention fuels a sense of infallibility, even as personal losses—the death of his mother—start to erode his certainty. Alonzo and the party staff prepare more polished speeches, insisting that God Hilliard is the only living creature you can call a God and that the campaign will prevail.
The pressure mounts as Edna and the children resist church attendance and question the moral framework of their father’s movement. Betty hands him a Bible, and in a moment of anger he strikes her, deepening the rift within the family. Ostracized, the family withdraws, while God Hilliard’s emotional core cracks open. He confesses a loneliness that power cannot soothe, then retreats to a church in disguise only to steal a sacramental bread fragment. Back at home, he studies the bread and discovers, to his surprise, that it does not bleed when pierced. A slime trail appears on the floor, guiding him back to his room where, overwhelmed by the revelation of a power greater than himself, he finally falters and is defeated.
> "We want God."
The film closes on a note of existential collapse, tracing a man who sought to redefine life itself and found only the limits of his own desire—and the price of playing at divinity.
