Pottersville

Maynard is a practical, well-meaning store owner who becomes the accidental architect of Pottersville's Bigfoot boom. His decision to wear a gorilla suit stems from heartbreak and a desire to save his town, blending charm with a hint of desperation. He wrestles with the ethics of deception as the hoax grows beyond his control, yet his underlying motive remains to help the people he cares about. By the end, he seeks a path that benefits the town while confronting his own values.

Connie is Maynard's wife, restless and seeking excitement in a life that feels stagnant. Her request for space signals strain and a craving for change, testing their marriage. She remains empathetic to the town's plight, even as she navigates her own desires. Her perspective adds emotional depth to the town's upheaval during the holiday season.

Parker is a sharp clerk who uncovers Maynard's disguise and acts as the town's moral voice. She helps organize the community's response to the hoax and plays a key role in guiding the town toward forgiveness. Her practical outlook and loyalty to the town help stabilize a volatile situation.

Brock is the host of a monster-hunting reality show who uses Pottersville's Bigfoot craze for ratings and profit. He pretends to chase evidence while privately doubting its authenticity, guiding his actions by fame. He pursues legal action against the town when reality complicates his narrative, ultimately being exposed as a fraud. His arc satirizes media sensationalism and the costs of exploited folklore.

Sheriff Jack is the town's lawman, pragmatic and protective of the community. He navigates the tension between curiosity and order, balancing public spectacle with safety. He provides steady oversight as the Bigfoot craze unfolds and eventually supports the town's collective decision to move forward.

Bart is a local hunter who helps chase down the supposed Bigfoot, offering practical skepticism and a readiness to pitch in. He serves as a foil to the town's growing mania, grounding the story in a frontier-like realism. His participation reinforces themes of community effort and cautious optimism.